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From: Lindsey Okerlund <lindseyokerlund@overstock.com>
To: Cameron Allison <callison@overstock.com>, Samantha Ferguson
	<sferguson@overstock.com>
CC: Kristine Hicks <khicks@overstock.com>
Subject: Frequent customer questions + new Photo style guide
Thread-Topic: Frequent customer questions + new Photo style guide
Thread-Index: AdMdwY64ypEBmGtYRLCiun5LBgWILQ==
Date: Fri, 25 Aug 2017 16:45:40 +0000
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Hello Partners,

Happy Friday. Our content moderation team recently pulled together a list o=
f the most common customer questions by category.  We'd like to share this =
with you, and encourage you to answer the applicable questions in your prod=
uct descriptions.  We also have a new style guide for photography. Please s=
ee below and attached.


  *   What is the exact pile height?
     *   Our attributes list a range, please list the exact pile height in =
your description.
  *   What is the knots per square inch (KPSI)
  *   What type of backing does it have? Non-skid?
     *   Our new photo style guide (attached) suggests that you include an =
image showing of an overturned corner (shows backing) with a rug pad beneat=
h the rug.

[cid:image002.jpg@01D31D8F.4421A1E0]

  *   Does this rug include latex? Where?
     *   When building your sku, there is an optional attribute field to in=
dicate if the rug contains latex. Please indicate in the description where =
the latex is located (most commonly backing).
  *   Does it meet Prop 65 requirements?
  *   Does it have an odor?
  *   How is it shipped? Rolled? Folded?
  *   What are the exact dimensions?
  *   Care instructions
     *   Can it be vacuumed?
     *   Can it be machined washed?
     *   Can it be hosed off (outdoor rugs)
     *   How do you clean this rug?
  *   Is it fade resistant?
  *   Hand feel:
     *   How soft is it?
     *   Can my baby play on it?
     *   What does it feel like?
  *   Location:
     *   Can I use it in a high traffic area?
     *   Will a chair slide across it in my office?
     *   Will my door open over it?
     *   How big of a rug should I get to put under my dining table?
     *   Can it be used in a bathroom/damp location?
  *   Does this rug shed?
     *   We have a disclaimer added to wool products, but please indicate h=
ow much it's expected to shed, and for how long.
  *   Is it loop or cut pile?
  *   Rug pad:
     *   Do I need one?
     *   Will it harm my floors?
     *   Will it work on carpet?
     *   What size do I choose?
Thanks,

Lindsey Okerlund
Senior Buyer, Area Rugs
801-947-3789
[cid:image004.png@01D11D6E.312B3BA0]


________________________________

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<p class=3D"MsoNormal"><span style=3D"font-size:9.0pt;font-family:&quot;Ari=
al&quot;,sans-serif;color:black">Hello Partners,<o:p></o:p></span></p>
<p class=3D"MsoNormal"><span style=3D"font-size:9.0pt;font-family:&quot;Ari=
al&quot;,sans-serif;color:black"><o:p>&nbsp;</o:p></span></p>
<p class=3D"MsoNormal"><span style=3D"font-size:9.0pt;font-family:&quot;Ari=
al&quot;,sans-serif;color:black">Happy Friday. Our content moderation team =
recently pulled together a list of the most common customer questions by ca=
tegory.&nbsp; We&#8217;d like to share this with you, and
 encourage you to answer the applicable questions in your product descripti=
ons. &nbsp;We also have a new style guide for photography. Please see below=
 and attached.<o:p></o:p></span></p>
<p class=3D"MsoNormal"><span style=3D"font-size:9.0pt;font-family:&quot;Ari=
al&quot;,sans-serif;color:black"><o:p>&nbsp;</o:p></span></p>
<ul style=3D"margin-top:0in" type=3D"disc">
<li class=3D"MsoListParagraphCxSpFirst" style=3D"margin-left:0in;mso-add-sp=
ace:auto;line-height:normal;mso-list:l0 level1 lfo1">
<span style=3D"font-size:9.0pt;font-family:&quot;Arial&quot;,sans-serif">Wh=
at is the exact pile height?<o:p></o:p></span>
<ul style=3D"margin-top:0in" type=3D"circle">
<li class=3D"MsoListParagraphCxSpMiddle" style=3D"color:black;margin-left:0=
in;mso-add-space:auto;line-height:normal;mso-list:l0 level2 lfo1">
<span style=3D"font-size:9.0pt;font-family:&quot;Arial&quot;,sans-serif">Ou=
r attributes list a range, please list the exact pile height in your descri=
ption.<o:p></o:p></span></li></ul>
</li><li class=3D"MsoListParagraphCxSpMiddle" style=3D"color:black;margin-l=
eft:0in;mso-add-space:auto;line-height:normal;mso-list:l0 level1 lfo1">
<span style=3D"font-size:9.0pt;font-family:&quot;Arial&quot;,sans-serif">Wh=
at is the knots per square inch (KPSI)<o:p></o:p></span></li><li class=3D"M=
soListParagraphCxSpMiddle" style=3D"color:black;margin-bottom:0in;margin-le=
ft:0in;margin-bottom:.0001pt;mso-add-space:auto;line-height:normal;mso-list=
:l0 level1 lfo1">
<span style=3D"font-size:9.0pt;font-family:&quot;Arial&quot;,sans-serif">Wh=
at type of backing does it have? Non-skid?
<o:p></o:p></span>
<ul style=3D"margin-top:0in" type=3D"circle">
<li class=3D"MsoListParagraphCxSpMiddle" style=3D"color:black;margin-bottom=
:0in;margin-left:0in;margin-bottom:.0001pt;mso-add-space:auto;line-height:n=
ormal;mso-list:l0 level2 lfo1">
<span style=3D"font-size:9.0pt;font-family:&quot;Arial&quot;,sans-serif">Ou=
r new photo style guide (attached) suggests that you include an image showi=
ng of an overturned corner (shows backing) with a rug pad beneath the rug.
<o:p></o:p></span></li></ul>
</li></ul>
<p class=3D"MsoListParagraphCxSpMiddle" style=3D"mso-margin-top-alt:0in;mar=
gin-right:0in;margin-bottom:0in;margin-left:1.0in;margin-bottom:.0001pt;mso=
-add-space:auto;line-height:normal">
<span style=3D"color:black"><img width=3D"104" height=3D"105" style=3D"widt=
h:1.0833in;height:1.0937in" id=3D"Picture_x0020_2" src=3D"cid:image002.jpg@=
01D31D8F.4421A1E0"></span><span style=3D"font-size:9.0pt;font-family:&quot;=
Arial&quot;,sans-serif;color:black"><o:p></o:p></span></p>
<ul style=3D"margin-top:0in" type=3D"disc">
<li class=3D"MsoListParagraphCxSpMiddle" style=3D"color:black;margin-bottom=
:0in;margin-left:0in;margin-bottom:.0001pt;mso-add-space:auto;line-height:n=
ormal;mso-list:l0 level1 lfo1">
<span style=3D"font-size:9.0pt;font-family:&quot;Arial&quot;,sans-serif">Do=
es this rug include latex? Where?<o:p></o:p></span>
<ul style=3D"margin-top:0in" type=3D"circle">
<li class=3D"MsoListParagraphCxSpMiddle" style=3D"color:black;margin-bottom=
:0in;margin-left:0in;margin-bottom:.0001pt;mso-add-space:auto;line-height:n=
ormal;mso-list:l0 level2 lfo1">
<span style=3D"font-size:9.0pt;font-family:&quot;Arial&quot;,sans-serif">Wh=
en building your sku, there is an optional attribute field to indicate if t=
he rug contains latex. Please indicate in the description where the latex i=
s located (most commonly backing).<o:p></o:p></span></li></ul>
</li><li class=3D"MsoListParagraphCxSpMiddle" style=3D"margin-bottom:0in;ma=
rgin-left:0in;margin-bottom:.0001pt;mso-add-space:auto;line-height:normal;m=
so-list:l0 level1 lfo1">
<span style=3D"font-size:9.0pt;font-family:&quot;Arial&quot;,sans-serif">Do=
es it meet Prop 65 requirements?
<o:p></o:p></span></li><li class=3D"MsoListParagraphCxSpMiddle" style=3D"ma=
rgin-bottom:0in;margin-left:0in;margin-bottom:.0001pt;mso-add-space:auto;li=
ne-height:normal;mso-list:l0 level1 lfo1">
<span style=3D"font-size:9.0pt;font-family:&quot;Arial&quot;,sans-serif">Do=
es it have an odor?<o:p></o:p></span></li><li class=3D"MsoListParagraphCxSp=
Middle" style=3D"margin-left:0in;mso-add-space:auto;line-height:normal;mso-=
list:l0 level1 lfo1">
<span style=3D"font-size:9.0pt;font-family:&quot;Arial&quot;,sans-serif">Ho=
w is it shipped? Rolled? Folded?<o:p></o:p></span></li><li class=3D"MsoList=
ParagraphCxSpMiddle" style=3D"margin-left:0in;mso-add-space:auto;line-heigh=
t:normal;mso-list:l0 level1 lfo1">
<span style=3D"font-size:9.0pt;font-family:&quot;Arial&quot;,sans-serif">Wh=
at are the exact dimensions?<o:p></o:p></span></li><li class=3D"MsoListPara=
graphCxSpMiddle" style=3D"margin-left:0in;mso-add-space:auto;line-height:no=
rmal;mso-list:l0 level1 lfo1">
<span style=3D"font-size:9.0pt;font-family:&quot;Arial&quot;,sans-serif">Ca=
re instructions<o:p></o:p></span>
<ul style=3D"margin-top:0in" type=3D"circle">
<li class=3D"MsoListParagraphCxSpMiddle" style=3D"margin-left:0in;mso-add-s=
pace:auto;line-height:normal;mso-list:l0 level2 lfo1">
<span style=3D"font-size:9.0pt;font-family:&quot;Arial&quot;,sans-serif">Ca=
n it be vacuumed?<o:p></o:p></span></li><li class=3D"MsoListParagraphCxSpMi=
ddle" style=3D"margin-left:0in;mso-add-space:auto;line-height:normal;mso-li=
st:l0 level2 lfo1">
<span style=3D"font-size:9.0pt;font-family:&quot;Arial&quot;,sans-serif">Ca=
n it be machined washed?<o:p></o:p></span></li><li class=3D"MsoListParagrap=
hCxSpMiddle" style=3D"margin-left:0in;mso-add-space:auto;line-height:normal=
;mso-list:l0 level2 lfo1">
<span style=3D"font-size:9.0pt;font-family:&quot;Arial&quot;,sans-serif">Ca=
n it be hosed off (outdoor rugs)<o:p></o:p></span></li><li class=3D"MsoList=
ParagraphCxSpMiddle" style=3D"margin-left:0in;mso-add-space:auto;line-heigh=
t:normal;mso-list:l0 level2 lfo1">
<span style=3D"font-size:9.0pt;font-family:&quot;Arial&quot;,sans-serif">Ho=
w do you clean this rug?<o:p></o:p></span></li></ul>
</li><li class=3D"MsoListParagraphCxSpMiddle" style=3D"margin-left:0in;mso-=
add-space:auto;line-height:normal;mso-list:l0 level1 lfo1">
<span style=3D"font-size:9.0pt;font-family:&quot;Arial&quot;,sans-serif">Is=
 it fade resistant?<o:p></o:p></span></li><li class=3D"MsoListParagraphCxSp=
Middle" style=3D"margin-left:0in;mso-add-space:auto;line-height:normal;mso-=
list:l0 level1 lfo1">
<span style=3D"font-size:9.0pt;font-family:&quot;Arial&quot;,sans-serif">Ha=
nd feel:<o:p></o:p></span>
<ul style=3D"margin-top:0in" type=3D"circle">
<li class=3D"MsoListParagraphCxSpMiddle" style=3D"margin-left:0in;mso-add-s=
pace:auto;line-height:normal;mso-list:l0 level2 lfo1">
<span style=3D"font-size:9.0pt;font-family:&quot;Arial&quot;,sans-serif">Ho=
w soft is it?<o:p></o:p></span></li><li class=3D"MsoListParagraphCxSpMiddle=
" style=3D"margin-left:0in;mso-add-space:auto;line-height:normal;mso-list:l=
0 level2 lfo1">
<span style=3D"font-size:9.0pt;font-family:&quot;Arial&quot;,sans-serif">Ca=
n my baby play on it?<o:p></o:p></span></li><li class=3D"MsoListParagraphCx=
SpMiddle" style=3D"margin-left:0in;mso-add-space:auto;line-height:normal;ms=
o-list:l0 level2 lfo1">
<span style=3D"font-size:9.0pt;font-family:&quot;Arial&quot;,sans-serif">Wh=
at does it feel like?<o:p></o:p></span></li></ul>
</li><li class=3D"MsoListParagraphCxSpMiddle" style=3D"margin-left:0in;mso-=
add-space:auto;line-height:normal;mso-list:l0 level1 lfo1">
<span style=3D"font-size:9.0pt;font-family:&quot;Arial&quot;,sans-serif">Lo=
cation:<o:p></o:p></span>
<ul style=3D"margin-top:0in" type=3D"circle">
<li class=3D"MsoListParagraphCxSpMiddle" style=3D"margin-left:0in;mso-add-s=
pace:auto;line-height:normal;mso-list:l0 level2 lfo1">
<span style=3D"font-size:9.0pt;font-family:&quot;Arial&quot;,sans-serif">Ca=
n I use it in a high traffic area?<o:p></o:p></span></li><li class=3D"MsoLi=
stParagraphCxSpMiddle" style=3D"margin-left:0in;mso-add-space:auto;line-hei=
ght:normal;mso-list:l0 level2 lfo1">
<span style=3D"font-size:9.0pt;font-family:&quot;Arial&quot;,sans-serif">Wi=
ll a chair slide across it in my office?<o:p></o:p></span></li><li class=3D=
"MsoListParagraphCxSpMiddle" style=3D"margin-left:0in;mso-add-space:auto;li=
ne-height:normal;mso-list:l0 level2 lfo1">
<span style=3D"font-size:9.0pt;font-family:&quot;Arial&quot;,sans-serif">Wi=
ll my door open over it?<o:p></o:p></span></li><li class=3D"MsoListParagrap=
hCxSpMiddle" style=3D"margin-left:0in;mso-add-space:auto;line-height:normal=
;mso-list:l0 level2 lfo1">
<span style=3D"font-size:9.0pt;font-family:&quot;Arial&quot;,sans-serif">Ho=
w big of a rug should I get to put under my dining table?<o:p></o:p></span>=
</li><li class=3D"MsoListParagraphCxSpMiddle" style=3D"margin-left:0in;mso-=
add-space:auto;line-height:normal;mso-list:l0 level2 lfo1">
<span style=3D"font-size:9.0pt;font-family:&quot;Arial&quot;,sans-serif">Ca=
n it be used in a bathroom/damp location?<o:p></o:p></span></li></ul>
</li><li class=3D"MsoListParagraphCxSpMiddle" style=3D"margin-left:0in;mso-=
add-space:auto;line-height:normal;mso-list:l0 level1 lfo1">
<span style=3D"font-size:9.0pt;font-family:&quot;Arial&quot;,sans-serif">Do=
es this rug shed?<o:p></o:p></span>
<ul style=3D"margin-top:0in" type=3D"circle">
<li class=3D"MsoListParagraphCxSpMiddle" style=3D"margin-left:0in;mso-add-s=
pace:auto;line-height:normal;mso-list:l0 level2 lfo1">
<span style=3D"font-size:9.0pt;font-family:&quot;Arial&quot;,sans-serif">We=
 have a disclaimer added to wool products, but please indicate how much it&=
#8217;s expected to shed, and for how long.<o:p></o:p></span></li></ul>
</li><li class=3D"MsoListParagraphCxSpMiddle" style=3D"margin-left:0in;mso-=
add-space:auto;line-height:normal;mso-list:l0 level1 lfo1">
<span style=3D"font-size:9.0pt;font-family:&quot;Arial&quot;,sans-serif">Is=
 it loop or cut pile?<o:p></o:p></span></li><li class=3D"MsoListParagraphCx=
SpMiddle" style=3D"margin-left:0in;mso-add-space:auto;line-height:normal;ms=
o-list:l0 level1 lfo1">
<span style=3D"font-size:9.0pt;font-family:&quot;Arial&quot;,sans-serif">Ru=
g pad:<o:p></o:p></span>
<ul style=3D"margin-top:0in" type=3D"circle">
<li class=3D"MsoListParagraphCxSpMiddle" style=3D"margin-left:0in;mso-add-s=
pace:auto;line-height:normal;mso-list:l0 level2 lfo1">
<span style=3D"font-size:9.0pt;font-family:&quot;Arial&quot;,sans-serif">Do=
 I need one?<o:p></o:p></span></li><li class=3D"MsoListParagraphCxSpMiddle"=
 style=3D"margin-left:0in;mso-add-space:auto;line-height:normal;mso-list:l0=
 level2 lfo1">
<span style=3D"font-size:9.0pt;font-family:&quot;Arial&quot;,sans-serif">Wi=
ll it harm my floors?<o:p></o:p></span></li><li class=3D"MsoListParagraphCx=
SpMiddle" style=3D"margin-left:0in;mso-add-space:auto;line-height:normal;ms=
o-list:l0 level2 lfo1">
<span style=3D"font-size:9.0pt;font-family:&quot;Arial&quot;,sans-serif">Wi=
ll it work on carpet?<o:p></o:p></span></li><li class=3D"MsoListParagraphCx=
SpLast" style=3D"margin-left:0in;mso-add-space:auto;line-height:normal;mso-=
list:l0 level2 lfo1">
<span style=3D"font-size:9.0pt;font-family:&quot;Arial&quot;,sans-serif">Wh=
at size do I choose?<o:p></o:p></span></li></ul>
</li></ul>
<div>
<p class=3D"MsoNormal"><span style=3D"font-size:9.0pt;font-family:&quot;Ari=
al&quot;,sans-serif;color:black">Thanks,<o:p></o:p></span></p>
<p class=3D"MsoNormal"><span style=3D"color:black"><o:p>&nbsp;</o:p></span>=
</p>
<p class=3D"MsoNormal"><b><span style=3D"font-size:9.0pt;font-family:&quot;=
Arial&quot;,sans-serif;color:black">Lindsey Okerlund<o:p></o:p></span></b><=
/p>
<p class=3D"MsoNormal"><span style=3D"font-size:9.0pt;font-family:&quot;Ari=
al&quot;,sans-serif;color:black">Senior Buyer, Area Rugs<o:p></o:p></span><=
/p>
<p class=3D"MsoNormal"><span style=3D"font-size:9.0pt;font-family:&quot;Ari=
al&quot;,sans-serif;color:black">801-947-3789<o:p></o:p></span></p>
<p class=3D"MsoNormal"><span style=3D"font-size:10.5pt;color:black"><img wi=
dth=3D"172" height=3D"30" style=3D"width:1.7916in;height:.3125in" id=3D"Pic=
ture_x0020_1" src=3D"cid:image003.png@01D31D7E.C5475EB0" alt=3D"cid:image00=
4.png@01D11D6E.312B3BA0"></span><span style=3D"color:black"><o:p></o:p></sp=
an></p>
</div>
<p class=3D"MsoNormal"><o:p>&nbsp;</o:p></p>
</div>
<br>
<hr>
<font face=3D"Arial" color=3D"Gray" size=3D"1"><br>
CONFIDENTIALITY NOTICE: This message is intended only for the use and revie=
w of the individual or entity to which it is addressed and may contain info=
rmation that is privileged and confidential. If the reader of this message =
is not the intended recipient, or
 the employee or agent responsible for delivering the message solely to the=
 intended recipient, you are hereby notified that any dissemination, distri=
bution or copying of this communication is strictly prohibited. If you have=
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 error, please notify sender immediately by telephone or return email. Than=
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