Return-Path: Delivered-To: louk@transocean.com Received: from vps.transocean.com by vps.transocean.com with LMTP id CJSUJEUStVrjEQAAInt2oQ for ; Fri, 23 Mar 2018 07:42:13 -0700 Return-path: Envelope-to: louk@transocean.com Delivery-date: Fri, 23 Mar 2018 07:42:13 -0700 Received: from esa1.hsn.iphmx.com ([68.232.140.128]:58020) by vps.transocean.com with esmtps (TLSv1.2:ECDHE-RSA-AES256-GCM-SHA384:256) (Exim 4.89_1) (envelope-from ) id 1ezNtM-0001ET-M8; Fri, 23 Mar 2018 07:42:13 -0700 X-IronPort-AV: E=Sophos;i="5.48,350,1517893200"; d="png'150?scan'150,208,217,150";a="85607346" Received: from unknown (HELO HIPWEXA003.stpete.hsn.net) ([161.254.5.251]) by esa1.hsn.iphmx.com with ESMTP; 23 Mar 2018 10:38:53 -0400 Received: from HIPWEXA004.stpete.hsn.net (10.27.12.78) by HIPWEXA003.stpete.hsn.net (10.27.12.77) with Microsoft SMTP Server (TLS) id 15.0.1365.1; Fri, 23 Mar 2018 10:39:29 -0400 Received: from HIPWEXA004.stpete.hsn.net ([10.27.12.142]) by HIPWEXA004.stpete.hsn.net ([169.254.6.22]) with mapi id 15.00.1365.000; Fri, 23 Mar 2018 10:39:29 -0400 From: HSN Vendor Relations Subject: =?Windows-1252?Q?A_Message_from_Doug_Howe:_Qurate_Retail_Group=92s_Brand_?= =?Windows-1252?Q?Strategy?= Thread-Topic: =?Windows-1252?Q?A_Message_from_Doug_Howe:_Qurate_Retail_Group=92s_Brand_?= =?Windows-1252?Q?Strategy?= Thread-Index: AdPCGYJ2QcD4LgjQSD6U+HCL+dqJHA== Date: Fri, 23 Mar 2018 14:39:28 +0000 Message-ID: <7b1e72c7abfb4e10958cad1cf93347be@HIPWEXA004.stpete.hsn.net> Accept-Language: en-US Content-Language: en-US X-MS-Has-Attach: yes X-MS-TNEF-Correlator: x-ms-exchange-messagesentrepresentingtype: 1 x-ms-exchange-transport-fromentityheader: Hosted x-originating-ip: [10.16.111.202] x-exclaimer-md-config: 51541411-5a3c-4d23-a8b7-b160e6ae4078 Content-Type: multipart/related; boundary="_004_7b1e72c7abfb4e10958cad1cf93347beHIPWEXA004stpetehsnnet_"; type="multipart/alternative" MIME-Version: 1.0 X-CFilter-Loop: Reflected X-Spam-Status: No, score=2.8 X-Spam-Score: 28 X-Spam-Bar: ++ X-Ham-Report: Spam detection software, running on the system "vps.transocean.com", has NOT identified this incoming email as spam. The original message has been attached to this so you can view it or label similar future email. If you have any questions, see root\@localhost for details. Content preview: [https://www.hsni.net/Library/Files/Images/Templates/2018HSN_Bug.png] Qurate Retail Group’s Brand Strategy March 23, 2018 [...] Content analysis details: (2.8 points, 3.0 required) pts rule name description ---- ---------------------- -------------------------------------------------- 0.0 URIBL_BLOCKED ADMINISTRATOR NOTICE: The query to URIBL was blocked. See http://wiki.apache.org/spamassassin/DnsBlocklists#dnsbl-block for more information. [URIs: qurateretail.com] 1.0 MISSING_HEADERS Missing To: header 0.0 HTML_MESSAGE BODY: HTML included in message 0.8 BAYES_50 BODY: Bayes spam probability is 40 to 60% [score: 0.4994] 1.0 KAM_LAZY_DOMAIN_SECURITY Sending domain does not have any anti-forgery methods X-Spam-Flag: NO --_004_7b1e72c7abfb4e10958cad1cf93347beHIPWEXA004stpetehsnnet_ Content-Type: multipart/alternative; boundary="_000_7b1e72c7abfb4e10958cad1cf93347beHIPWEXA004stpetehsnnet_" --_000_7b1e72c7abfb4e10958cad1cf93347beHIPWEXA004stpetehsnnet_ Content-Type: text/plain; charset="Windows-1252" Content-Transfer-Encoding: quoted-printable [https://www.hsni.net/Library/Files/Images/Templates/2018HSN_Bug.png] Qurate Retail Group=92s Brand Strategy March 23, 2018 Good morning, Our new organization continues to evolve to create engaging and inspiring s= hopping experiences that deliver joy and build lifetime relationships. As t= his occurs, it is important that QVC and HSN continue to operate as differe= ntiated business units, with each company retaining its brand name, unique = positioning and shopping experience for our customers. We=92ve previously communicated our plans to extend vendor brands or produc= ts from QVC to HSN or vice versa, within consumer electronics. We have als= o identified a few brands within the Home categories that we=92d like to ex= tend across QVC and HSN. These limited opportunities will continue to be ma= naged by me and my Global Merchandising Strategies team, solely focusing on= brands that include: =B7 National brand recognition =B7 High digital penetration =B7 Strong customer acquisition =B7 Broad distribution =B7 High Null search returns As mentioned previously, please continue to interact with the QVC/HSN leade= rs you work with today. We will continue to communicate these updates as th= ey develop amongst our teams both at QVC and HSN. Feel free to contact me a= t doug.howe@qurateretail.com with any qu= estions or feedback. We thank you for your collaboration and patience as we= continue to build out this new organization. Thank you, Doug Howe Chief Merchandising Officer, Qurate Retail Group --_000_7b1e72c7abfb4e10958cad1cf93347beHIPWEXA004stpetehsnnet_ Content-Type: text/html; charset="Windows-1252" Content-Transfer-Encoding: quoted-printable

3D"https://www.hsni.net/Library/Files/Images/Templates/2018HSN_Bu=

 

Qurate Retail Group=92s Brand Strategy

 

March 23, 2018

 

 

Good morning,

 

Our new organization continues to evolve to create engaging a= nd inspiring shopping experiences that deliver joy and build lifetime relat= ionships. As this occurs, it is important that QVC and HSN continue to operate as differentiated business units, with eac= h company retaining its brand name, unique positioning and shopping experie= nce for our customers.

 

We=92ve previously communicated our plans to extend vendor br= ands or products from QVC to HSN or vice versa, within consumer electronics= .  We have also identified a few brands within the Home categories that we=92d like to extend across QVC and HSN. These limit= ed opportunities will continue to be managed by me and my Global Merchandis= ing Strategies team, solely focusing on brands that include:

 

=B7&nbs= p;        National brand recognition

=B7&nbs= p;        High digital penetration

=B7&nbs= p;        Strong customer acquisition

=B7&nbs= p;        Broad distribution

=B7&nbs= p;        High Null search returns

As mentioned previously, please continue to interact with the= QVC/HSN leaders you work with today. We will continue to communicate these= updates as they develop amongst our teams both at QVC and HSN. Feel free to contact me at doug.howe@qurateretail.com with any questions or feedback. We thank you= for your collaboration and patience as we continue to build out this new o= rganization.

 

Thank you,

 

Doug Howe

Chief Merchandising Officer, Qurate Retail Group<= /o:p>

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