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<td width="325" valign="top" style="font-family: 'Lucida Grande',
sans-serif; font-size: 12px; color: #151515; padding-bottom: 5px; width:
325px;"><span style="font-family: Arial,Helvetica,sans-serif; font-size:
18px; color: #666666;">Managing Upset Customers Constructively and Learning
from Service Breakdowns</span><br />
<p style="padding-top: 0px; padding-bottom: 10px; font-style: italic;">-
Breaking through the old mindset and taking action to delight your
customers.</p>
<a name="1" id="1"></a></td>
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<tr>
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<tr>
<td width="325" style="font-family: 'Lucida Grande', sans-serif; font-size:
12px; color: #151515; width: 325px;"><a name="intro"></a>
<h4>INTRODUCTION<span class="txt12" style="float: right; margin-top:
20px;"><a style="text-decoration: none; color: #f78620;"
href="#"></a></span></h4>
<p>If you are in the business of dealing with customers, it is your most
important duty to build relationship with customers and ensure they are
satisfied with the services received. Service providers know that it is
never pleasant to handle irate or irrational customers, although it is
extremely worthwhile to keep customers happy and satisfied. This course
will impart to your staff the skills of breaking through the old mindset
and taking action to delight your customers. If your staff are to practise
these valuable customer service skills, everyone involved in the service
chain will shine and, this in turn benefits your organization.</p>
<a name="objectives"></a>
<h4>WORKSHOP OBJECTIVES<span class="txt12" style="float: right; margin-top:
20px;"><a style="text-decoration: none; color: #f78620;"
href="#"></a></span></h4>
<p>At the end of the course, learners will be able to understand:</p>
<ul>
<li>Why is good customer service so important?</li>
<li>How to break through the old mindset and taking action to delight
customers.</li>
<li>The different types of customers and why are they so difficult to
please?</li>
<li>What causes people to be difficult and if customers are actually
difficult?</li>
<li>How to manage difficult customer-situations professionally?</li>
<li>Empowerment and self-management when dealing with angry
customers.</li>
</ul>
<a name="outline"></a>
<h4>COURSE OUTLINE <span class="txt12" style="float: right; margin-top:
20px;"><a style="text-decoration: none; color: #f78620;"
href="#"></a></span></h4>
<ol>
<li>Experiencing the "Moments of Truth" in customer service.</li>
<li>Appreciating Customer Responses and Behavioural Patterns.</li>
<li>Breaking through the old mindset and taking action to delight your
customers.</li>
<li>Knowing who are the difficult customers and what makes them
difficult?</li>
<li>Analyzing the reaction of a difficult customer.</li>
<li>Understanding the nature of customer complaints:<ol style="list-style:
lower-alpha;">
<li>Why do customers complain?</li>
<li>Why don't customers complain?</li>
</ol></li>
<li>Handling common customer complaints and the irate customer.</li>
<li>Knowing how to treat complaints as "gifts".</li>
<li>Soothing difficult callers to achieve understanding.</li>
<li>Managing angry customers and their emotions.</li>
<li>Understanding the nature of anger.</li>
<li>Defusing anger and conquering anger with "Self-Talk".</li>
<li>Knowing what angry customers actually want.</li>
<li>Understanding the impacts of negative and positive communication.</li>
<li>Listening and responding skills in managing anger and customer
complaints.</li>
<li>Resolving customer complaints with effective communication, listening
and problem-solving skills in a structured manner.</li>
<li>Applying EQ and empowerment to recover service to win over upset
customers.</li>
<li>Understanding gestures and non-verbal communication signals:<ol
style="list-style: lower-alpha;">
<li>voice, proper body posture and facial expression.</li>
<li>know how you look and sound in an angry customer-situation.</li>
</ol></li>
<li>Handling criticisms, fear, nervousness and the greatest enemy.</li>
<li>Summary and application back at work.</li>
</ol><a name="method"></a>
<h4>TRAINING METHODOLOGY<span class="txt12" style="float: right;
margin-top: 20px;"><a style="text-decoration: none; color: #f78620;"
href="#"></a></span></h4>
<p>A highly interactive adult-focused programme with plenty of real-life
scenario discussion, sharing, case studies, role-plays, games, quizzes and
question/constructive feedback sessions.</p>
<a name="who"></a>
<h4>FOR WHOM? <span class="txt12" style="float: right; margin-top:
20px;"><a style="text-decoration: none; color: #f78620;"
href="#"></a></span></h4>
<p>All staff who place service paramount to their continued success,
especially front-line service personnel who have to deal with customers
regularly in the course of work.</p>
<a name="testimonials"></a>
<h4>TESTIMONIALS<span class="txt12" style="float: right; margin-top:
20px;"><a style="text-decoration: none; color: #f78620;"
href="#"></a></span></h4>
<p><em>"We are delighted to have attended your training. Your good
understanding of our work context and the interesting ways which you
delivered the important messages attracted the our attention and learning.
The value-added service pointers gave us a firm foundation to model and
learn from."</em><br /> <strong> - Manager, Nanyang
Polytechnic</strong></p>
<p><em>"The knowledge and skills shared were greatly appreciated and I
could better equip myself in managing their difficult customers situations
more confidently. I believe I can bring service to the next level after
attending this course."</em><br /> <strong> - Customer Service Executive,
Loreal</strong></p>
<p><em>"The case studies, examples and service role playing are very
applicable to our line of work. Catherine understands our job nature well
and is able to provide practical skills for us to apply in our daily
work."</em><br /> <strong> - Customer Service Manager, Mobile
One</strong></p>
<p><em>"It has been fun and insightful to learn skills which are applicable
to my line of work."</em><br /> <strong> - Customer Service Executive,
International Hotel Chain</strong></p>
<p><em>"Catherine was very positive and engaging and has had great
experience in all aspects of this course. Perfect!"</em><br /> <strong> -
Manager, Coca-Cola International (Thailand)</strong></p>
<p><em>"I would like to express my heartfelt appreciation for the excellent
training you had conducted for us. The workshop was engaging. fulfilling
and interactive. I found it beneficial and would apply the skills learnt in
the workplace."</em><br /> <strong> - Sales Manager, Sony Asia
Pacific</strong></p>
<p><em>"Excellent course. Great delivery and trainer was concise and
succinct during the presentation. High level key values that make an impact
rather than minute details which would be forgotten or lost over time.
Thanks, Catherine."</em><br /> <strong> - Manager, Republic
Poly</strong></p>
<p><em>"Interesting trainer, able to capture the attention of the class and
spice up the atmosphere for conducive learning. It was excellent, and I
highly appreciate it."</em><br /> <strong> - Executive, Ministry of Home
Affairs</strong></p>
<p><em>"I found Catherine to be extremely confident, patient, and
knowledgeable. I learned many things from this course which will be useful
for me in my everyday dealings."</em><br /> <strong> - Customer Service
Manager, MSIG</strong></p>
<a name="trainer"></a>
<h4>ABOUT THE TRAINER<span class="txt12" style="float: right; margin-top:
20px;"><a style="text-decoration: none; color: #f78620;"
href="#"></a></span></h4>
<p><strong><img class="alignnone size-full wp-image-208"
src="http://cbs.com.sg/wp-content/uploads/photo_catherinesyn.jpg"
alt="photo_catherinesyn" height="133" width="100" /></strong></p>
<p>Catherine Syn has conducted both public and in-company seminars and
workshops in Secretarial &amp; Office Administrative Practices, Business
Correspondence, Report, Proposal and Minutes Writing, Customer Service,
Handling Complaints &amp; The Difficult Customer, Teambuilding, Time &amp;
Stress Management, Communication &amp; Relationship Management. She has
been working closely with individual client companies on the development
and design of training programmes to their specific organisation's training
and developmental needs. An approved lecturer with the Singapore Ministry
of Education, Catherine studied Business in Australia, was a Corporate
Member of the Institute Of Administrative Management (U.K.) and a WDA ACTA
certified trainer for WSQ courses including Certified Service Professional.
She has held the positions of Executive, Manager, Corporate Trainer and
Consultant for the past three decades.</p>
<p>Since 1990, she has been training management professionals, managers,
executives, secretarial, administrative, front-line sales, engineering,
operations and service staff of both public and private sectors in
Singapore, ASEAN and China. As an experienced trainer, she has successfully
applied service qualities principles and competency assessments in all her
communication courses in the areas of business writing, face-to-face
communication, customer service, managing difficult customer-situations
using effective interpersonal, communication and problem-solving skills. A
versatile and bi-lingual trainer, she relates well to all participants and
has excellent delivery and presentation skills that meet the motivational
needs of each and every participant.</p>
<p>Among the many companies she has provided training for, some of them
are: Ritz Carlton, Swiss Hotel Merchant Court, Marina Mandarin, Becton
Dickenson, Sony Asia Pacific, NTU, Singapore, Ngee Ann and Nanyang
Polytechnics, ZhengHua Primary School, Carrier Transicold, Marsh Brokers,
China Taiping Insurance, AIA, Etiqa, Liberty Insurance, SIA, Komatsu, DSO,
DFS, NYK, AET Tankers, Du Pont, Senoko Power, John Crane, Hewitt, SembCorp
Marine, Nippon Express, Nippon Koa, German Centre, Tanaka Electronics,
SOXAL, Speedy Tech, NatSteel, Philips Singapore, Teck Wah, PSA, LTA, HDB,
CPF, DSTA, RSAF, MCMD, Ministry Of Education, Traffic Police, Ministry of
Home Affairs, GSMB, CSIT, CAAS, CIAS, SATS, LTA, A-Star, Toshiba, AWWA,
SingStat, Department of Statistics, Crown Worldwide, Schenker, Keppel
Shipyard, Alpine Engineering Services, Sanmina-SCI, Geotronics, ABB
Industry, ICPAS, Loreal, Shisedo, Sa Sa Cosmetics, Cummins Diesel, EM
Services, Esmaco, M1, Sankyu, Snap-On Tools, Makino, Bureau Serve,
PerkinElmer Singapore, ST Aerospace Engineering, Chartered Semiconductors,
AGC Flatglass, Hunting Energy, Orange Business, Cristofori, LF Contennial,
Wah Yang Production, Malayan Natural Liquidfied Petroleum &amp; Gas in
Sarawak, Coca-Cola In Thailand, Maldives International Airport and MNCs in
China.</p>
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