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Date: Sat, 24 Mar 2018 02:15:48 +0000
From: "Amazon.com Vendor Central" <vendor-central@amazon.com>
To: "ediadmin@transocean.com" <ediadmin@transocean.com>
Message-ID: <0100016255ca5c3a-1f189587-3df4-4cc3-8a30-6b519eda81e3-000000@email.amazonses.com>
Subject: Upcoming change to Lightning Deals
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 Content preview:  Beginning April 1, 2018, we will charge a base merchandising
    fee for any Lightning Deal you submit that goes live on or after June 1,
   2018. Prior to April 1 you may see a fee section added to the Lightning Deal
    creation process with a zero amount. We understand you may have questions,
    so we’ll do our best to give you as much information as possible. [...]
    
 
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	boundary="----=_Part_86579_1175782172.1521857748019"

------=_Part_86579_1175782172.1521857748019
Content-Type: text/plain; charset=UTF-8
Content-Transfer-Encoding: quoted-printable

Beginning April 1, 2018, we will charge a base merchandising fee for any Li=
ghtning Deal you submit that goes live on or after June 1, 2018. Prior to A=
pril 1 you may see a fee section added to the Lightning Deal creation proce=
ss with a zero amount. We understand you may have questions, so we=E2=80=99=
ll do our best to give you as much information as possible.=20

How much is the base merchandising fee?
At launch there will be three levels of fees, depending on whether the Ligh=
tning Deal is live during an event or not.=20

- Non-event days: $150
- Prime Day: $500
- Prime Week: $300
- Other events (Black Friday, Cyber Monday, etc...): Fees will be determine=
d closer to the date

These amounts are based on the increased traffic we expect to Amazon on eve=
nt days. For example, fees during events like Prime Day will be higher than=
 on non-event days. You will see the fee amount messaged during the deal cr=
eation. The fee amount shown is based on the start date you propose. If the=
 start date changes, you will be charged the base merchandising fee applica=
ble to the start date of your promotion.=20

How and when will I be charged?
The base merchandising fee will be charged in a separate invoice after the =
promotion ends. If your promotion does not go live at all, you won=E2=80=99=
t be charged. However, if your promotion is suppressed after it goes live, =
you will be charged. Promotions may be suppressed after they go live if, fo=
r example, we run out of inventory or the promotional funding you provided =
does not support a promotional price that is the lowest price in the traili=
ng 30 days by at least 5%. We are unable to provide refunds on fees if your=
 promotion has already gone live.

Why is there a fee for Lightning Deals?
This base merchandising fee will help give Amazon customers a great experie=
nce by motivating vendors to offer more valuable deals to customers. Creati=
ng a better customer experience will continue to grow the attractiveness of=
 the deals page, which in turn benefits both vendors and Amazon.
=20
Where can I get more information?
Information about Lightning Deal fees will be added to our Help pages on Ma=
rch 31.  To read more about Lightning Deals, sign into your Vendor Central =
account and go to https://vendorcentral.amazon.com/hz/vendor/members/suppor=
t/help/node/G202173990

This email was sent from a notification-only address that cannot accept inc=
oming email. Please do not reply to this message.

=C2=A92018 Amazon.com, Inc. or its affiliates. All Rights Reserved. Vendor =
Central is a trademark of Amazon.com, Inc. or its affiliates. Amazon.com, I=
nc., 410 Terry Ave N., Seattle, WA 98109-5210.

------=_Part_86579_1175782172.1521857748019
Content-Type: text/html; charset=UTF-8
Content-Transfer-Encoding: quoted-printable

<img src=3D"https://www.amazon.com/gp/r.html?C=3D1LMSC2HK1BIRK&K=3D1OXER6Q2=
4QUDW&M=3Durn:rtfm:msg:201803240215360d4bf66c31fa47e093d863e594d18037&R=3D1=
N06KG9HEWS2Q&T=3DO&U=3Dhttps%3A%2F%2Fimages-na.ssl-images-amazon.com%2Fimag=
es%2FG%2F01%2Fnav%2Ftransp.gif&H=3DRFXPZKEB1FWONPJ1K8NL1QKD2J4A&ref_=3Dpe_2=
8790_277276230" />
<img src=3D"https://images-na.ssl-images-amazon.com/images/G/01/advantage/v=
endor-central/site-logo._V46786073_.gif"><br><br/><br/><a name=3D"1"></a><p=
>Beginning April 1, 2018, we will charge a base
merchandising fee for any Lightning Deal you submit that goes live on or af=
ter
June 1, 2018. Prior to April 1 you may see a fee section added to the Light=
ning
Deal creation process with a zero amount. We understand you may have questi=
ons,
so we=E2=80=99ll do our best to give you as much information as possible.</=
p>

<p><strong>How much is the base merchandising
fee?</strong><br>

At launch there will be three levels of fees, depending on
whether the Lightning Deal is live during an event or not. </p>

<ul>

<li>Non-event days: $150</li>

<li>Prime Day: $500</li><li>Prime Week: $300</li>

<li>Other events (Black Friday, Cyber Monday, etc...): Fees will be determi=
ned closer to the date</li></ul>

<p>These amounts are based on the increased traffic we
expect to Amazon on event days. For example, fees during events like Prime =
Day
will be higher than on non-event days. You will see the fee amount messaged
during the deal creation. The fee amount shown is based on the start date y=
ou
propose. If the start date changes, you will be charged the base merchandis=
ing
fee applicable to the start date of your promotion.</p>

<p><strong>How and when will I be
charged?</strong><br>

The base merchandising fee will be charged in a separate
invoice after the promotion ends. If your promotion does not go live at all=
,
you won't be charged. However, if your promotion is suppressed after it goe=
s
live, you will be charged. Promotions may be suppressed after they go live =
if,
for example, we run out of inventory or the promotional funding you provide=
d
does not support a promotional price that is the lowest price in the traili=
ng
30 days by at least 5%. We are unable to provide refunds on fees if your
promotion has already gone live.</p>

<p><strong>Why is there a fee for Lightning
Deals?</strong><br>

This base merchandising fee will help give Amazon customers
a great experience by motivating vendors to offer more valuable deals to
customers. Creating a better customer experience will continue to grow the
attractiveness of the deals page, which in turn benefits both vendors and
Amazon.</p><p><strong>Where
can I get more information?</strong><br>

Information about Lightning Deal fees will be added to our
Help pages on March 31.  To learn more
about Lightning Deals, sign into your Vendor Central account and go <a href=
=3D"https://www.amazon.com/gp/r.html?C=3D1LMSC2HK1BIRK&K=3D1OXER6Q24QUDW&M=
=3Durn:rtfm:msg:201803240215360d4bf66c31fa47e093d863e594d18037&R=3D1N06KG9H=
EWS2Q&T=3DC&U=3Dhttps%3A%2F%2Fvendorcentral.amazon.com%2Fhz%2Fvendor%2Fmemb=
ers%2Fsupport%2Fhelp%2Fnode%2FG202173990%3Fref_%3Dpe_28790_277276230&H=3DEY=
LTKZ1YQCKTS2CL1V8MOFKAXLOA&ref_=3Dpe_28790_277276230">here</a>.</p><br/><br=
/>This email was sent from a notification-only address that cannot accept i=
ncoming email. Please do not reply to this message. =C2=A92018 Amazon.com, =
Inc. or its affiliates. All Rights Reserved. Vendor Central is a trademark =
of Amazon.com, Inc. or its affiliates. Amazon.com, Inc., 410 Terry Ave N., =
Seattle, WA 98109-5210.

<img src=3D"https://www.amazon.com/gp/r.html?C=3D1LMSC2HK1BIRK&K=3D1OXER6Q2=
4QUDW&M=3Durn:rtfm:msg:201803240215360d4bf66c31fa47e093d863e594d18037&R=3D1=
N06KG9HEWS2Q&T=3DE&U=3Dhttps%3A%2F%2Fimages-na.ssl-images-amazon.com%2Fimag=
es%2FG%2F01%2Fnav%2Ftransp.gif&H=3DZI3ANSXWFSIEAUBP6T9KNGWGPIAA" />
------=_Part_86579_1175782172.1521857748019--

------=_Part_86578_1701052648.1521857748019--
