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Date: Tue, 25 Apr 2017 15:01:13 -0400
Reply-To:  michelle.abbott@bismoto.com
Message-ID: <z2As11527301Dcp1OQvrqbMG7JNlI@mx.bismoto.com>
From: Michelle Abbott <michelle.abbott@bismoto.com>
To: diana@transocean.com
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 Content preview:  At a time when many stores are reporting a retail funk and
    puzzling over why the economic recovery isn't translating into more sales,
    Costco seems to be doing just fine. The company reported strong June sales
    numbers last week. Customers spent more than analysts expected, and same-store
    sales were up 6 percent. The warehouse giant also is seeing new momentum
   with its net revenue and international sales. Costco has always been a retail
    anomaly. It's run differently and it sells differently, and it's proud of
    it. There are competitors on all sides, including Walmart, Amazon and grocery
    chains, but no one can mimic Costco's operations. From its 1.50 hot dog-and-soda
    combo to the popular in-house Kirkland label, Costco sets itself apart from
    the rest of the retail crowd. Despite its no-frills warehouse model, Costco
    is a complex and nuanced company that has been able to thrive in good times
    and bad. "All we're trying to do is sell stuff cheaper than anybody else,
    but there's a lot more work that goes into it. What's in a name? Well, mostly
    marketing costs in the case of many brand-name products, like bleach. Consumers
    are easily swayed by ads that portray products as somehow more effective,
    more prestigious or higher quality when in fact there are store-brand or
   no-name products that essentially identical and cheaper. But there are exceptions
    -- times when going upmarket or with a good brand does make sense, even at
    extra cost. Using our own expertise and drawing on reviewers who make their
    business to test and compare products, we have pulled together a list of
   products that we think shouldn't be purchased as generics. In these cases,
    spending a little more means better flavor, higher quality, less hassle or
    less risk. [...] 
 
 Content analysis details:   (4.1 points, 3.0 required)
 
  pts rule name              description
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  0.0 URIBL_BLOCKED          ADMINISTRATOR NOTICE: The query to URIBL was blocked.
                             See
                             http://wiki.apache.org/spamassassin/DnsBlocklists#dnsbl-block
                              for more information.
                             [URIs: bismoto.com]
 -0.0 SPF_HELO_PASS          SPF: HELO matches SPF record
 -0.0 SPF_PASS               SPF: sender matches SPF record
  0.6 HTML_IMAGE_RATIO_04    BODY: HTML has a low ratio of text to image area
  0.0 HTML_MESSAGE           BODY: HTML included in message
  0.8 BAYES_50               BODY: Bayes spam probability is 40 to 60%
                             [score: 0.5000]
  0.7 MIME_HTML_ONLY         BODY: Message only has text/html MIME parts
  2.0 RDNS_NONE              Delivered to internal network by a host with no rDNS
  0.0 T_REMOTE_IMAGE         Message contains an external image
  0.0 TO_NO_BRKTS_NORDNS_HTML To: lacks brackets and no rDNS and HTML only
X-Spam-Flag: YES
Subject:  ****SPAM****  Welcome to Costco Rewards. Use your points to purchase online, or in-store!


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At a time when many stores are reporting a retail funk and puzzling over why the economic recovery isn't translating into more sales, Costco seems to be doing just fine.
The company reported strong June sales numbers last week. Customers spent more than analysts expected, and same-store sales were up 6 percent. The warehouse giant also is seeing new momentum with its net revenue and international sales.
Costco has always been a retail anomaly. It's run differently and it sells differently, and it's proud of it. There are competitors on all sides, including Walmart, Amazon  and grocery chains, but no one can mimic Costco's operations. From its 1.50 hot dog-and-soda combo to the popular in-house Kirkland label, Costco sets itself apart from the rest of the retail crowd.
Despite its no-frills warehouse model, Costco is a complex and nuanced company that has been able to thrive in good times and bad. "All we're trying to do is sell stuff cheaper than anybody else, but there's a lot more work that goes into it. What's in a name? Well, mostly marketing costs in the case of many brand-name products, like bleach. Consumers are easily swayed by ads that portray products as somehow more effective, more prestigious or higher quality when in fact there are store-brand or no-name products that essentially identical and cheaper.
But there are exceptions -- times when going upmarket or with a good brand does make sense, even at extra cost.
Using our own expertise and drawing on reviewers who make their business to test and compare products, we have pulled together a list of products that we think shouldn't be purchased as generics.
In these cases, spending a little more means better flavor, higher quality, less hassle or less risk.
</tr><tr><td></td></tr><tr></tr></table>          
      <p style="align-content:center; font-family:Arial, sans-serif; font-size:16px; font-weight:300; text-decoration:none; text-emphasis:none; background-color:#ffffff; align-self:center">
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