Return-Path: Delivered-To: david@transocean.com Received: from vps.transocean.com by vps.transocean.com with LMTP id mFJyFharplqECQAAInt2oQ for ; Mon, 12 Mar 2018 09:30:14 -0700 Return-path: Envelope-to: david@transocean.com Delivery-date: Mon, 12 Mar 2018 09:30:14 -0700 Received: from v02162.businesswatchnetwork.com ([63.118.93.162]:43898) by vps.transocean.com with esmtps (TLSv1.2:ECDHE-RSA-AES256-GCM-SHA384:256) (Exim 4.89_1) (envelope-from ) id 1evQKq-0000bz-Sa for david@transocean.com; Mon, 12 Mar 2018 09:30:14 -0700 Received: from localhost ([127.0.0.1]) by V02162.businesswatchnetwork.com (-); Mon, 12 Mar 2018 12:29:24 -0400 X-VirtualServer: BWN-VZ-03, V02162.businesswatchnetwork.com X-VirtualServerGroup: BWN-VZ-03 X-MailingID: 16793723::56022::27137::29717::1_240940::240940_0_0 X-SMHeaderMap: mid="X-MailingID" X-Destination-ID: david@transocean.com X-SMFBL: ZGF2aWRAdHJhbnNvY2Vhbi5jb20= DKIM-Signature: v=1; a=rsa-sha1; c=simple; d=businesswatchnetwork.com; s=key1; i=@businesswatchnetwork.com; h=Content-Transfer-Encoding:Content-Type:X-250ok-CID:X-CID: List-Unsubscribe:, MIME-Version: 1.0 Message-ID: <16793723.240940@businesswatchnetwork.com> X-ReportingKey: MJ833T466K3I3OKK27DYJJ1G28KJJJ::david@transocean.com::1_240940 Subject: Top Articles This Week Date: Mon, 12 Mar 2018 12:28:33 -0400 To: david@transocean.com Reply-To: noreply@businesswatchnetwork.com From: "SalesMktgWatch" X-Spam-Status: No, score=-0.6 X-Spam-Score: -5 X-Spam-Bar: / X-Ham-Report: Spam detection software, running on the system "vps.transocean.com", has NOT identified this incoming email as spam. The original message has been attached to this so you can view it or label similar future email. If you have any questions, see root\@localhost for details. Content preview: Sales&MktgWatch Grow your revenue Volume 18, Issue 5 Visit Our Website (http://dms1.businesswatchnetwork.com/t/gcH1AAdbGiBWWwQAQD52Av-QbaHLJmaaaaaaBNKNKVraa?q=4_z7xC13~amp;a=gXyfg~2513quXqprZhXq.Zrj~amp;o=Z~amp;0=) [...] Content analysis details: (-0.6 points, 3.0 required) pts rule name description ---- ---------------------- -------------------------------------------------- 0.0 URIBL_BLOCKED ADMINISTRATOR NOTICE: The query to URIBL was blocked. See http://wiki.apache.org/spamassassin/DnsBlocklists#dnsbl-block for more information. [URIs: businesswatchnetwork.com] -0.0 SPF_PASS SPF: sender matches SPF record -0.0 T_RP_MATCHES_RCVD Envelope sender domain matches handover relay domain -0.5 BAYES_05 BODY: Bayes spam probability is 1 to 5% [score: 0.0381] 0.0 HTML_MESSAGE BODY: HTML included in message 0.1 DKIM_SIGNED Message has a DKIM or DK signature, not necessarily valid -0.1 DKIM_VALID Message has at least one valid DKIM or DK signature -0.1 DKIM_VALID_AU Message has a valid DKIM or DK signature from author's domain X-Spam-Flag: NO ------=_NextPart_145_EEB3_52680C3B.3D5E6A40 Content-Type: text/plain; charset="UTF-8" Content-Disposition: inline Content-Transfer-Encoding: 7bit Sales&MktgWatch Grow your revenue Volume 18, Issue 5 Visit Our Website (http://dms1.businesswatchnetwork.com/t/gcH1AAdbGiBWWwQAQD52Av-QbaHLJmaaaaaaBNKNKVraa?q=4_z7xC13~amp;a=gXyfg~2513quXqprZhXq.Zrj~amp;o=Z~amp;0=) View in your browser (http://dms1.businesswatchnetwork.com/t/gfH1AAdbGiBWWwQAQD52Av-QbaHLJmaaaaaaBNKNKVraa-QbHLJm?q=4_z7xC13~amp;a=gXyfg~2513quXqprZhXq.Zrj~amp;i=adsla~257xwodkvlfbdk.flp~amp;i=Fz1~amp;u=~amp;u=?s=wb0q) ------------------------------------------------------------ Skills And Capabilities Dont Mean A Thing If You Cant Make Connections Kevin Daum When you were young, your parents probably told you, "Never talk to strangers!" And this lesson sticks. People generally continue to avoid strangers into adulthood, waiting in lines in silence, walking with headphones in, and avoiding interactions with people despite literally rubbing elbows. Not talking to strangers is great advice for children - but its terrible advice for a businessperson. Many focus their development time on...Read more (http://dms1.businesswatchnetwork.com/t/gcH1AAdbGiBWWwQAQD52Av-QbaHLJmaaaaaaBNKNKVraa?q=4_z7xC13~amp;a=gXyfg~2513quXqprZhXq.Zrj~amp;o=a~amp;0=) ------------------------------------------------------------ 5 Remarkably Powerful Ways To Create A Red-Hot Brand (That Will Send Your Competition Into A Panic) (http://dms1.businesswatchnetwork.com/t/gcH1AAdbGiBWWwQAQD52Av-QbaHLJmaaaaaaBNKNKVraa?q=4_z7xC13~amp;a=gXyfg~2513quXqprZhXq.Zrj~amp;o=b~amp;0=) Peter Economy ------------------------------------------------------------ Why Major Advertisers Are Back On YouTube (http://dms1.businesswatchnetwork.com/t/gcH1AAdbGiBWWwQAQD52Av-QbaHLJmaaaaaaBNKNKVraa?q=4_z7xC13~amp;a=gXyfg~2513quXqprZhXq.Zrj~amp;o=c~amp;0=) Pixability ------------------------------------------------------------ More Sleep, Not Less, Is The Secret Of Success (http://dms1.businesswatchnetwork.com/t/gcH1AAdbGiBWWwQAQD52Av-QbaHLJmaaaaaaBNKNKVraa?q=4_z7xC13~amp;a=gXyfg~2513quXqprZhXq.Zrj~amp;o=d~amp;0=) Roger Trapp ------------------------------------------------------------ Featured Event: MarTech Conference West 2018 MarTech MarTech is the conference for executives and senior practitioners at the intersection of marketing, technology, and management. Join us on April 23-25 in San Jose. Youll walk away with the insights, intelligence, and strategies needed to drive digital transformation and improve customer experiences. Secure your seat now...Read more (http://dms1.businesswatchnetwork.com/t/gcH1AAdbGiBWWwQAQD52Av-QbaHLJmaaaaaaBNKNKVraa?q=4_z7xC13~amp;a=gXyfg~2513quXqprZhXq.Zrj~amp;o=e~amp;0=) ------------------------------------------------------------ Heres How To Calculate Whats Working When Youre Marketing On Lots Of Channels George Deeb Long gone are the days of blindly spending marketing dollars without a data first mindset to clearly calculate and prove you are driving a return on your marketing investment (your "ROMI"). This previously linked post demonstrates how to track your ROMI at the 30,000 foot view, based on your overall business revenues vs. costs, or at the unit level of an average transaction. But...Read more (http://dms1.businesswatchnetwork.com/t/gcH1AAdbGiBWWwQAQD52Av-QbaHLJmaaaaaaBNKNKVraa?q=4_z7xC13~amp;a=gXyfg~2513quXqprZhXq.Zrj~amp;o=f~amp;0=) ------------------------------------------------------------ Pay-Perception Problems Tom Starner Determining fair compensation for employees is one of the great enigmas of the HR world: Get it right and employees are happy. Get it wrong, and critical metrics such as employee-retention and engagement rates could take a nosedive, which could then lead to bottom-line woes. With that in mind...Read more (http://dms1.businesswatchnetwork.com/t/gcH1AAdbGiBWWwQAQD52Av-QbaHLJmaaaaaaBNKNKVraa?q=4_z7xC13~amp;a=gXyfg~2513quXqprZhXq.Zrj~amp;o=g~amp;0=) ------------------------------------------------------------ 10 Reasons Influencer Marketing Campaigns Fail Shane Barker Is your micro-influencer program not living up to its potential? Any of the following ten reasons could be the culprit. Fortunately, there are easy ways to change all of them and put your micro-influencer campaign back on track...Read more (http://dms1.businesswatchnetwork.com/t/gcH1AAdbGiBWWwQAQD52Av-QbaHLJmaaaaaaBNKNKVraa?q=4_z7xC13~amp;a=gXyfg~2513quXqprZhXq.Zrj~amp;o=h~amp;0=) ------------------------------------------------------------ 4 Ways To Improve Communication With Your Customers Sammi Caramela During the last year, trust in U.S.-based companies dropped five points, down to 50 percent, according to the Edelman Trust Barometer. As companies struggle with customer satisfaction and loyalty, change needs to ensue to restore faith in business, which takes both time and perseverance. What might seem like a petty social media review could...Read more (http://dms1.businesswatchnetwork.com/t/gcH1AAdbGiBWWwQAQD52Av-QbaHLJmaaaaaaBNKNKVraa?q=4_z7xC13~amp;a=gXyfg~2513quXqprZhXq.Zrj~amp;o=i~amp;0=) ------------------------------------------------------------ Moving Beyond The Hazards Of Human Bias Rod Collins In 2002, Daniel Kahneman was awarded the prestigious Nobel prize in economics. This feat was even more impressive because Kahneman is a psychologist. Although he was recognized by the Economist in 2015 as the seventh most influential economist in the world, Kahneman holds no formal academic credentials in the field of economics. How does a psychologist so earn the respect of colleagues in a completely different field...Read more (http://dms1.businesswatchnetwork.com/t/gcH1AAdbGiBWWwQAQD52Av-QbaHLJmaaaaaaBNKNKVraa?q=4_z7xC13~amp;a=gXyfg~2513quXqprZhXq.Zrj~amp;o=j~amp;0=) ------------------------------------------------------------ BWN Top Article The 5 Types Of Bullies Adults Face (And How To Stop Them) Suzanne Lucas When my daughter was in first grade, she came home complaining about a girl who bullied her. I went to the teacher and explained and asked that she keep an eye on the situation. A few days later, the teacherreported that my daughter was mistaken--there was no bad behavior. Upon further questioning...Read more (http://dms1.businesswatchnetwork.com/t/gcH1AAdbGiBWWwQAQD52Av-QbaHLJmaaaaaaBNKNKVraa?q=4_z7xC13~amp;a=gXyfg~2513quXqprZhXq.Zrj~amp;o=k~amp;0=) ------------------------------------------------------------ Request a BusinessWatch Media Kit (http://dms1.businesswatchnetwork.com/t/gcH1AAdbGiBWWwQAQD52Av-QbaHLJmaaaaaaBNKNKVraa?q=4_z7xC13~amp;a=gXyfg~2513quXqprZhXq.Zrj~amp;o=l~amp;0=) ------------------------------------------------------------ Do you have a friend that would like to receive Sales&MktgWatch? Perhaps you know a peer within your organization, or associate at a partner company that would benefit from applying to receive this publication. Inviting a friend to experience the benefits of joining the Sales&MktgWatch? is easy. Just FW: this newsletter to the person you know who may have an interest and ask them to click here. Your friend will be glad you did. 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However, since many links point to sites other than http://dms1.businesswatchnetwork.com/t/gcH1AAdbGiBWWwQAQD52Av-QbaHLJmaaaaaaBNKNKVraa?q=4_z7xC13~amp;a=gXyfg~2513quXqprZhXq.Zrj~amp;o=8m~amp;u= some links may become invalid as time passes. The BusinessWatch Network SM supports the DMA Privacy Promise and Guidelines for Ethical Business Practice. We are committed to the proper use of email and to protecting consumers. 24375107} ------=_NextPart_145_EEB3_52680C3B.3D5E6A40 Content-Type: text/html; charset="UTF-8" Content-Disposition: inline Content-Transfer-Encoding: 7bit BusinessWatch Networks Sales&MktgWatch | Volume 18, Issue 5

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Volume 18, Issue 5

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Team Bonding
Skills And Capabilities Don't Mean A Thing If You Can't Make Connections
Kevin Daum
When you were young, your parents probably told you, "Never talk to strangers!" And this lesson sticks. People generally continue to avoid strangers into adulthood, waiting in lines in silence, walking with headphones in, and avoiding interactions with people despite literally rubbing elbows. Not talking to strangers is great advice for children - but it's terrible advice for a businessperson. Many focus their development time on... Read more
Inc Icon   5 Remarkably Powerful Ways To Create A Red-Hot Brand (That Will Send Your Competition Into A Panic)
Peter Economy
ADWeek Icon   Why Major Advertisers Are Back On YouTube
Pixability
Forbes Icon   More Sleep, Not Less, Is The Secret Of Success
Roger Trapp
BusinessWatch Network Icon   Featured Event: MarTech Conference West 2018
       MarTech
       MarTech is the conference for executives and senior practitioners at the intersection of marketing, technology, and management. Join us on April 23-25 in San Jose. You'll walk away with the insights, intelligence, and strategies needed to drive digital transformation and improve customer experiences. Secure your seat now... Read more
Entrepreneur Icon   Here's How To Calculate What's Working When You're Marketing On Lots Of Channels
       George Deeb
       Long gone are the days of blindly spending marketing dollars without a data first mindset to clearly calculate and prove you are driving a return on your marketing investment (your "ROMI"). This previously linked post demonstrates how to track your ROMI at the 30,000 foot view, based on your overall business revenues vs. costs, or at the unit level of an average transaction. But... Read more
HREOnline Icon   Pay-Perception Problems
       Tom Starner
       Determining fair compensation for employees is one of the great enigmas of the HR world: Get it right and employees are happy. Get it wrong, and critical metrics such as employee-retention and engagement rates could take a nosedive, which could then lead to bottom-line woes. With that in mind... Read more
Business2Community Icon   10 Reasons Influencer Marketing Campaigns Fail
       Shane Barker
       Is your micro-influencer program not living up to its potential? Any of the following ten reasons could be the culprit. Fortunately, there are easy ways to change all of them and put your micro-influencer campaign back on track... Read more
BusinessNewsDaily Icon   4 Ways To Improve Communication With Your Customers
       Sammi Caramela
       During the last year, trust in U.S.-based companies dropped five points, down to 50 percent, according to the Edelman Trust Barometer. As companies struggle with customer satisfaction and loyalty, change needs to ensue to restore faith in business, which takes both time and perseverance. What might seem like a petty social media review could... Read more
Management Issues Icon   Moving Beyond The Hazards Of Human Bias
       Rod Collins
       In 2002, Daniel Kahneman was awarded the prestigious Nobel prize in economics. This feat was even more impressive because Kahneman is a psychologist. Although he was recognized by the Economist in 2015 as the seventh most influential economist in the world, Kahneman holds no formal academic credentials in the field of economics. How does a psychologist so earn the respect of colleagues in a completely different field... Read more
BWN Top Article
 
Inc Icon   The 5 Types Of Bullies Adults Face (And How To Stop Them)
       Suzanne Lucas
       When my daughter was in first grade, she came home complaining about a girl who bullied her. I went to the teacher and explained and asked that she keep an eye on the situation. A few days later, the teacher reported that my daughter was mistaken--there was no bad behavior. Upon further questioning... Read more
BusinessWatch Network Icon   Request a BusinessWatch Media Kit
Forward to a Friend:
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DMA Member Logo The BusinessWatch Network supports the DMA Privacy Promise and Guidelines for Ethical Business Practice. We are committed to the proper use of email and to protecting consumers.
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