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 Content preview:  ** Here’s the best of 2017 (https://cultbranding.us1.list-manage.com/track/click?u=c006bbdcbd27f0420f9c7a066&id=4c95ccec71&e=4ed9cf398d)
    By BJ Bueno As the end of the year quickly approaches, we want to say thank
    you for being our reader. You represent the best in your industry and we
   look forward to bringing you insights on building brands that both employees
    and customers love in the coming year. [...] 
 
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** Here=E2=80=99s the best of 2017 (https://cultbranding.us1.list-manage.c=
om/track/click?u=3Dc006bbdcbd27f0420f9c7a066&id=3D4c95ccec71&e=3D=
4ed9cf398d)
------------------------------------------------------------
By BJ Bueno
As the end of the year quickly approaches=2C we want to say thank you for=
 being our reader. You represent the best in your industry and we look for=
ward to bringing you insights on building brands that both employees and c=
ustomers love in the coming year.

Below we curated the most popular=2C shared=2C and discussed articles from=
 the Cult Branding blog in 2017. Please enjoy these three fantastic blog p=
osts as a way to reflect as we enter 2018.

We wish you and your family a happy=2C healthy=2C and fantastic New Year.

Happy Holidays!

The Cult Branding Team


** Bringing Your Brand Image To Life
------------------------------------------------------------

Why do images have so much power?

Our logos and marks are symbols. Symbols are triggers of archetypal images=
=E2=80=94energy patterns that rest in the unconscious. These primordial im=
ages are not personal to each but are aspects of the =E2=80=9Ccollective=
=E2=80=9D of all of us. Read more about bringing your brand image to life=
 (https://cultbranding.us1.list-manage.com/track/click?u=3Dc006bbdcbd27f04=
20f9c7a066&id=3Da6292911c9&e=3D4ed9cf398d) .


** Cultivate Workplace Passion
------------------------------------------------------------

In today=E2=80=99s rapidly changing business environment=2C you need passi=
onate people because such people can drive extreme and sustained performan=
ce improvement.

What does a passionate person look like? Find out more about creating a pa=
ssion-driven workplace (https://cultbranding.us1.list-manage.com/track/cli=
ck?u=3Dc006bbdcbd27f0420f9c7a066&id=3Df683d547df&e=3D4ed9cf398d) .


** The Downfall of Sears: Why You Need To Compete In The Future=2C Not The=
 Present
------------------------------------------------------------

Anyone that=E2=80=99s done any retail research in the last decade will hav=
e noticed the growing importance consumers place on convenience. The risin=
g importance of convenience isn=E2=80=99t a new trend=E2=80=94marketing sc=
holar Eugene J. Kelley wrote about it in 1958. But=2C what is new=E2=80=94=
and what will continue to be new=E2=80=94is the ways retailers can satisfy=
 it. Learn more about the importance of convenience and how to compete in=
 the future (https://cultbranding.us1.list-manage.com/track/click?u=3Dc006=
bbdcbd27f0420f9c7a066&id=3D2d9a541ced&e=3D4ed9cf398d) .

https://cultbranding.us1.list-manage.com/track/click?u=3Dc006bbdcbd27f0420=
f9c7a066&id=3D2953261f63&e=3D4ed9cf398d https://cultbranding.us1.lis=
t-manage.com/track/click?u=3Dc006bbdcbd27f0420f9c7a066&id=3De8c0642dc1&e=
=3D4ed9cf398d https://cultbranding.us1.list-manage.com/track/click?u=
=3Dc006bbdcbd27f0420f9c7a066&id=3Df0992a1bf0&e=3D4ed9cf398d



=3D=3D=3D=3D=3D=3D=3D=3D=3D=3D=3D=3D=3D=3D=3D=3D=3D=3D=3D=3D=3D=3D=3D=3D=
=3D=3D=3D=3D=3D=3D=3D=3D=3D=3D=3D=3D=3D=3D=3D=3D=3D=3D=3D=3D=3D=3D=3D=3D=
=3D=3D=3D=3D=3D=3D=3D=3D=3D=3D=3D=3D
Copyright =C2=A9 2017 The Cult Branding Company=2C All rights reserved.
 Your subscribed to our mailing list via www.CultBranding.com.

Our mailing address is:
The Cult Branding Company
PO Box 470212
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ext-size-adjust: 100%;">

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pacing=3D"0" width=3D"NaN" class=3D"mcnTextContentContainer" style=3D"bord=
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                        <td valign=3D"top" class=3D"mcnTextContent" style=
=3D"padding: 9px 18px;color: #000000;mso-table-lspace: 0pt;mso-table-rspac=
e: 0pt;-ms-text-size-adjust: 100%;-webkit-text-size-adjust: 100%;font-fami=
ly: Helvetica;font-size: 15px;line-height: 150%;text-align: left;">


<h2 class=3D"mc-toc-title" style=3D"margin: 0;padding: 0;display: block;fo=
nt-family: Helvetica;font-size: 26px;font-style: normal;font-weight: bold;=
line-height: 125%;letter-spacing: -.75px;text-align: left;color: #000000 !=
important;"><a href=3D"https://cultbranding.us1.list-manage.com/track/clic=
k?u=3Dc006bbdcbd27f0420f9c7a066&id=3D2e1e224129&e=3D4ed9cf398d" target=3D=
"_blank" style=3D"word-wrap: break-word;-ms-text-size-adjust: 100%;-webkit=
-text-size-adjust: 100%;color: #800000;font-weight: normal;text-decoration=
: underline;">Here=E2=80=99s the best of 2017</a></h2>
<em>By BJ Bueno</em><br>
<p style=3D"margin: 1em 0;padding: 0;-ms-text-size-adjust: 100%;-webkit-te=
xt-size-adjust: 100%;color: #000000;font-family: Helvetica;font-size: 15px=
;line-height: 150%;text-align: left;"><span style=3D"font-weight: 400;">As=
 the end of the year quickly approaches=2C we want to say thank you for be=
ing our reader. You represent the best in your industry and we look forwar=
d to bringing you insights on building brands that both employees and cust=
omers love in the coming year.</span></p>
<p style=3D"margin: 1em 0;padding: 0;-ms-text-size-adjust: 100%;-webkit-te=
xt-size-adjust: 100%;color: #000000;font-family: Helvetica;font-size: 15px=
;line-height: 150%;text-align: left;"><span style=3D"font-weight: 400;">Be=
low we curated the most popular=2C shared=2C and discussed articles from t=
he Cult Branding blog in 2017. Please enjoy these three fantastic blog pos=
ts as a way to reflect as we enter 2018.</span></p>
<p style=3D"margin: 1em 0;padding: 0;-ms-text-size-adjust: 100%;-webkit-te=
xt-size-adjust: 100%;color: #000000;font-family: Helvetica;font-size: 15px=
;line-height: 150%;text-align: left;"><span style=3D"font-weight: 400;">We=
 wish you and your family a happy=2C healthy=2C and fantastic New Year.</s=
pan></p>
<p style=3D"margin: 1em 0;padding: 0;-ms-text-size-adjust: 100%;-webkit-te=
xt-size-adjust: 100%;color: #000000;font-family: Helvetica;font-size: 15px=
;line-height: 150%;text-align: left;"><span style=3D"font-weight: 400;">Ha=
ppy Holidays!</span></p>
<p style=3D"margin: 1em 0;padding: 0;-ms-text-size-adjust: 100%;-webkit-te=
xt-size-adjust: 100%;color: #000000;font-family: Helvetica;font-size: 15px=
;line-height: 150%;text-align: left;"><span style=3D"font-weight: 400;">Th=
e Cult Branding Team</span></p>
<h2 style=3D"margin: 0;padding: 0;display: block;font-family: Helvetica;fo=
nt-size: 26px;font-style: normal;font-weight: bold;line-height: 125%;lette=
r-spacing: -.75px;text-align: left;color: #000000 !important;"><span style=
=3D"font-weight: 400;">Bringing Your Brand Image To Life</span></h2>
<p style=3D"margin: 1em 0;padding: 0;-ms-text-size-adjust: 100%;-webkit-te=
xt-size-adjust: 100%;color: #000000;font-family: Helvetica;font-size: 15px=
;line-height: 150%;text-align: left;"><span style=3D"font-weight: 400;">Wh=
y do images have so much power?</span></p>
<p style=3D"margin: 1em 0;padding: 0;-ms-text-size-adjust: 100%;-webkit-te=
xt-size-adjust: 100%;color: #000000;font-family: Helvetica;font-size: 15px=
;line-height: 150%;text-align: left;"><span style=3D"font-weight: 400;">Ou=
r logos and marks are symbols. Symbols are triggers of archetypal images=
=E2=80=94energy patterns that rest in the unconscious. These primordial im=
ages are not personal to each but are aspects of the =E2=80=9Ccollective=
=E2=80=9D of all of us. </span><span style=3D"font-weight: 400;"><a href=
=3D"https://cultbranding.us1.list-manage.com/track/click?u=3Dc006bbdcbd27f=
0420f9c7a066&id=3D919f3efce7&e=3D4ed9cf398d" style=3D"word-wrap: break-wo=
rd;-ms-text-size-adjust: 100%;-webkit-text-size-adjust: 100%;color: #80000=
0;font-weight: normal;text-decoration: underline;">Read more about bringin=
g your brand image to life</a>.</span></p>
<h2 style=3D"margin: 0;padding: 0;display: block;font-family: Helvetica;fo=
nt-size: 26px;font-style: normal;font-weight: bold;line-height: 125%;lette=
r-spacing: -.75px;text-align: left;color: #000000 !important;"><span style=
=3D"font-weight: 400;">Cultivate Workplace Passion</span></h2>
<p style=3D"margin: 1em 0;padding: 0;-ms-text-size-adjust: 100%;-webkit-te=
xt-size-adjust: 100%;color: #000000;font-family: Helvetica;font-size: 15px=
;line-height: 150%;text-align: left;"><span style=3D"font-weight: 400;">In=
 today=E2=80=99s rapidly changing business environment=2C you need passion=
ate people because such people can drive extreme and sustained performance=
 improvement.</span></p>
<p style=3D"margin: 1em 0;padding: 0;-ms-text-size-adjust: 100%;-webkit-te=
xt-size-adjust: 100%;color: #000000;font-family: Helvetica;font-size: 15px=
;line-height: 150%;text-align: left;"><span style=3D"font-weight: 400;">Wh=
at does a passionate person look like? </span><a href=3D"https://cultbrand=
ing.us1.list-manage.com/track/click?u=3Dc006bbdcbd27f0420f9c7a066&id=3D7ec=
5f413eb&e=3D4ed9cf398d" style=3D"word-wrap: break-word;-ms-text-size-adju=
st: 100%;-webkit-text-size-adjust: 100%;color: #800000;font-weight: normal=
;text-decoration: underline;"><span style=3D"font-weight: 400;">Find out m=
ore about creating a passion-driven workplace</span></a><span style=3D"fon=
t-weight: 400;">.</span></p>
<h2 style=3D"margin: 0;padding: 0;display: block;font-family: Helvetica;fo=
nt-size: 26px;font-style: normal;font-weight: bold;line-height: 125%;lette=
r-spacing: -.75px;text-align: left;color: #000000 !important;"><span style=
=3D"font-weight: 400;">The Downfall of Sears: Why You Need To Compete In T=
he Future=2C Not The Present</span></h2>
<p style=3D"margin: 1em 0;padding: 0;-ms-text-size-adjust: 100%;-webkit-te=
xt-size-adjust: 100%;color: #000000;font-family: Helvetica;font-size: 15px=
;line-height: 150%;text-align: left;"><span style=3D"font-weight: 400;">An=
yone that=E2=80=99s done any retail research in the last decade will have=
 noticed the growing importance consumers place on convenience. The rising=
 importance of convenience isn=E2=80=99t a new trend=E2=80=94marketing sch=
olar Eugene J. Kelley wrote about it in 1958. But=2C what is new=E2=80=94a=
nd what will continue to be new=E2=80=94is the ways retailers can satisfy=
 it. </span><a href=3D"https://cultbranding.us1.list-manage.com/track/clic=
k?u=3Dc006bbdcbd27f0420f9c7a066&id=3D6fe8fc6b1a&e=3D4ed9cf398d" style=3D"=
word-wrap: break-word;-ms-text-size-adjust: 100%;-webkit-text-size-adjust:=
 100%;color: #800000;font-weight: normal;text-decoration: underline;"><spa=
n style=3D"font-weight: 400;">Learn more=C2=A0about the importance of conv=
enience and=C2=A0how to compete in the future</span></a><span style=3D"fon=
t-weight: 400;">.</span></p>
<br>
<br>
<a href=3D"https://cultbranding.us1.list-manage.com/track/click?u=3Dc006bb=
dcbd27f0420f9c7a066&id=3D8d02a32dab&e=3D4ed9cf398d" target=3D"_blank" sty=
le=3D"word-wrap: break-word;-ms-text-size-adjust: 100%;-webkit-text-size-a=
djust: 100%;color: #800000;font-weight: normal;text-decoration: underline;=
"><img src=3D"http://cdn-images.mailchimp.com/social_connect_tweet.png" bo=
rder=3D"0" width=3D"55" height=3D"20" style=3D"display: inline;border: 0;o=
utline: none;text-decoration: none;-ms-interpolation-mode: bicubic;height:=
 auto !important;" alt=3D"share on Twitter"></a> <a href=3D"https://cultbr=
anding.us1.list-manage.com/track/click?u=3Dc006bbdcbd27f0420f9c7a066&id=3D=
2cc554942c&e=3D4ed9cf398d" title=3D"Like Here=E2=80=99s the best of 2017=
 on Facebook" rel=3D"socialproxy" id=3D"fblike-69fb2e6b" style=3D"word-wra=
p: break-word;-ms-text-size-adjust: 100%;-webkit-text-size-adjust: 100%;co=
lor: #800000;font-weight: normal;text-decoration: underline;"><img src=3D"=
http://cdn-images.mailchimp.com/fb/like.gif" border=3D"0" alt=3D"Like Here=
=E2=80=99s the best of 2017 on Facebook" height=3D"20" width=3D"48" style=
=3D"display: inline;border: 0;outline: none;text-decoration: none;-ms-inte=
rpolation-mode: bicubic;height: auto !important;"></a>&nbsp;<a href=3D"htt=
ps://cultbranding.us1.list-manage.com/track/click?u=3Dc006bbdcbd27f0420f9c=
7a066&id=3D36c1618bab&e=3D4ed9cf398d" target=3D"_blank" style=3D"word-wra=
p: break-word;-ms-text-size-adjust: 100%;-webkit-text-size-adjust: 100%;co=
lor: #800000;font-weight: normal;text-decoration: underline;"><img align=
=3D"none" height=3D"20" src=3D"https://gallery.mailchimp.com/c006bbdcbd27f=
0420f9c7a066/images/3e298c82-a741-4290-a53b-b33583500058.png" style=3D"wid=
th: 80px;height: 20px;margin: 0px;border: 0;outline: none;text-decoration:=
 none;-ms-interpolation-mode: bicubic;" width=3D"80"></a><br>
<br>

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