Return-Path: Delivered-To: david@transocean.com Received: from vps.transocean.com by vps.transocean.com (Dovecot) with LMTP id EY4lMuDdplmacQAAInt2oQ for ; Wed, 30 Aug 2017 08:46:40 -0700 Return-path: Envelope-to: david@transocean.com Delivery-date: Wed, 30 Aug 2017 08:46:40 -0700 Received: from 3.outbound4.email-hspublications.com ([68.233.141.173]:14182) by vps.transocean.com with esmtps (TLSv1.2:ECDHE-RSA-AES256-GCM-SHA384:256) (Exim 4.89) (envelope-from ) id 1dn5CF-0007nE-8C for david@transocean.com; Wed, 30 Aug 2017 08:46:40 -0700 DomainKey-Signature: q=dns; a=rsa-sha1; c=nofws; s=ym1024; d=mail2.henrystewartpublications.com; h=DKIM-Signature:Date:From:Subject:To:X-Header-Versions:X-Header-CompanyDBUserName:List-Unsubscribe:Message-ID:X-Vitals:Reply-To:Feedback-ID:X-Header-MasterId:MIME-Version:Content-Type; b=gmbMui+MjKZceaMHehQu2a6Sz3dANqAV4kYGhrnANo4QBoJhD4mSOF/oW1lEY20b +kbrq4Y27sytud9FOT+YMn0UKX7wpARykn2XAVJTuOCVAN3Xp13NFsh6QxsLiSy1 kPO+fs6Dp99lEvIIItZYZzOGKwI2NmRm8IQ/uTtGOsc= DKIM-Signature: v=1; a=rsa-sha1; d=mail2.henrystewartpublications.com; s=ym1024; c=relaxed/simple; q=dns/txt; i=@mail2.henrystewartpublications.com; t=1504107930; h=From:Subject:Date:To:MIME-Version:Content-Type; bh=nqp2gDviJdTdSsqrDorTD2JF97Q=; b=Rdz316GcyAPLr47ZiNm1yDd/CzuP4NtQXDuCrqUlFd0KvAhvK6oU0qzSoZp5y56z XAF9fV+Gz2KcbtLlpkWTftOHzLPoIErvrNTstGGhbpDx8Qw5OICQUYsriu2Ec1Lf uSvDWhP71l+2JFruoxjXXXlep+k0eW0LLvHL9VI02ME=; Date: Wed, 30 Aug 2017 08:45:28 PDT From: "Journal of Digital & Social Media Marketing" Subject: Contents announced for new issue of Journal of Digital & Social Media Marketing To: "David Mullen" X-Header-Versions: JournalofDigital&SocialMediaMarketing.63355r1s-j.fdl0@mail2.henrystewartpublications.com X-Header-CompanyDBUserName: hspublications List-Unsubscribe: Message-ID: X-Vitals: 1.100629.1130382.1146397.10.154c Reply-To: JournalofDigital&SocialMediaMarketing.63355r1s-j.fdl0@mail2.henrystewartpublications.com Feedback-ID: hspublications:1146397:Yesmail X-Header-MasterId: 1146397 MIME-Version: 1.0 Content-Type: multipart/alternative; boundary="==========_ALT_1451519089_=====" X-Spam-Status: No, score=-2.0 X-Spam-Score: -19 X-Spam-Bar: -- X-Ham-Report: Spam detection software, running on the system "vps.transocean.com", has NOT identified this incoming email as spam. The original message has been attached to this so you can view it or label similar future email. If you have any questions, see root\@localhost for details. Content preview: Click here to view this message in a browser: http://link.henrystewartpublications.com/t.d?WxCNZ4f0YPZhKrV6NRyb5dyEOGfyqeCz30gggZn7OU9xa6gakAGYQN80YRhrBaTlQl-XvM-AV9J0pQiPDrlcadUs6B_6aVaooLjiKtvXVprNHet63T5rfYOwGwRdEsma.enc&msgVersion=web [...] Content analysis details: (-2.0 points, 3.0 required) pts rule name description ---- ---------------------- -------------------------------------------------- 0.0 URIBL_BLOCKED ADMINISTRATOR NOTICE: The query to URIBL was blocked. See http://wiki.apache.org/spamassassin/DnsBlocklists#dnsbl-block for more information. 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If you can't do that, then just ignore the part of this message that is improperly displayed by your current email program. --==========_ALT_1451519089_===== Content-Type: text/plain;charset=UTF-8 Content-Transfer-Encoding: quoted-printable Click here to view this message in a browser: http://link.henrystewartpublications.com/t.d?WxCNZ4f0YPZhKrV6NRyb5dyEOGfyqeCz30gggZn7OU9xa6gakAGYQN80YRhrBaTlQl-XvM-AV9J0pQiPDrlcadUs6B_6aVaooLjiKtvXVprNHet63T5rfYOwGwRdEsma.enc&msgVersion=3Dweb JOURNAL OF DIGITAL & SOCIAL MEDIA MARKETING ******************************************* Dear David, We are pleased to announce the contents and authors published in the new issue of Journal of Digital & Social Media Marketing. Each quarterly 100-page issue =E2=80=93 published in print and online =E2=80=93 publishes in-depth, peer-reviewed articles and case studies by client-side direct marketing professionals, agencies, consultants and researchers =E2=80=93 with no advertising or sales pitches. Every article is peer-reviewed by an independent, expert Editorial Board to ensure that it focuses on the challenges faced by marketing professionals. ************************************************************* The latest issue is only available by paid annual subscription to Journal of Digital & Social Media Marketing Volume 5, which costs $355 (US/Can) =C2=A3240 (Europe) =C2=A3255 (rest of the world) and includes four, quarterly 100-page print issues with a free online version. *To pay by credit card from within North America call 800-633-4931 or subscribe online at www.subscriptionoffice.com/HSPDSM. *In the rest of the world call +44 (0)207 092 3462 or subscribe online at www.henrystewartpublications.com/subscription/jdsm. *Or just email me at sameena@hspublications.co.uk. We can send an invoice if you prefer. ************************************************************* Journal of Digital & Social Media Marketing Volume 5 Number 2: Content =E2=80=A2 EDITORIAL Hagen Wenzek, Principal, Freestyle; Advisory Board member, Martini and Editorial Board member, Journal of Digital & Social Media Marketing =E2=80=A2 LOVER OF DISCOUNTS, UNICORNS AND TACOS: PROGRESSIVE=E2=80=99S FLO IN SOCIAL MEDIA James M. Leonhardt, University of Nevada, and Ryan E. Cruz, Philadelphia University =E2=80=A2 THE ATTRIBUTION CHALLENGE: HOW TO GET REAL BUSINESS VALUE OUT OF IT Adam Proehl, NordicClick Interactive =E2=80=A2 HOW TO USE SOCIAL MEDIA TO DELIVER EXCELLENT CUSTOMER SERVICE Jessica Milcetich, US federal government =E2=80=A2 HOW TO GET THE MOST FROM WECHAT Alexis Bonhomme, Curiosity China =E2=80=A2 TURBO-BOOST SUCCESS WITH A SUPERCHARGED FRAMEWORK FOR STRATEGIC VISIONING Sarah Weise, Booz Allen Digital Interactive, and Carrie-Ann Barrow, Barrow Consulting =E2=80=A2 HOW INSTAGRAM CONTENT AFFECTS BRAND ATTITUDES AND BEHAVIOUR Ming (Bryan) Wang and Valerie K. Jones, College of Journalism & Mass Communications, University of Nebraska-Lincoln =E2=80=A2 IMPROVING SOCIAL MEDIA BRAND PERSONAS USING ARCHETYPES Francisco J. Conejo, University of Colorado=E2=80=93Denver ************* SUBSCRIBE NOW ************* Journal of Digital & Social Media Marketing is only available by paid annual subscription. Volume 5, costs $355 (US/Can) =C2=A3240 (Europe) =C2=A3255 (rest of the world) and includes four, quarterly 100-page print issues with a free online version. *To pay by credit card from within North America call 800-633-4931 or subscribe online at www.subscriptionoffice.com/HSPDSM. *In the rest of the world call +44 (0)207 092 3462 or subscribe online at www.henrystewartpublications.com/jdsm/subscribe. *Or just email me at sameena@hspublications.co.uk. We can send an invoice if you prefer. Yours sincerely, Sameena Nehmat Journal of Digital & Social Media Marketing PS if more than one person at your organization needs to read the journal email me at sameena@hspublications.co.uk for details of multi-user licenses. Henry Stewart Publications Russell House, 28/30 Little Russell Street London WC1A 2HN, UK Tel: +44 (0)20 7092 3465; Fax: +44 (0)20 7404 2081 Email: gweny@henrystewart.co.uk North American Subscriptions Office PO Box 361 Birmingham AL 35201-0361, USA Tel: 800-633-4931; Fax: 205-995-1588 Email: hsp@subscriptionoffice.com Registered in England, Incorporation No. OC 317997 Registered Office: Russell House, 28-30 Little Russell Street, London, WC1A 2HN, UK Copyright =C2=A9 2017 Henry Stewart Publications LLP This email was sent to david@transocean.com If you do not wish to receive any further emails please click here http://mail2.henrystewartpublications.com/unsubscribe.jsp?s=3DYuYt&i=3D61688805825 --==========_ALT_1451519089_===== Content-Type: text/html; charset=us-ascii
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Journal of Digital & Social Media Marketing
 

Dear David,

We are pleased to announce the contents and authors published in the new issue of Journal of Digital & Social Media Marketing.

Each quarterly 100-page issue – published in print and online – publishes in-depth, peer-reviewed articles and case studies by client-side direct marketing professionals, agencies, consultants and researchers – with no advertising or sales pitches.

Every article is peer-reviewed by an independent, expert Editorial Board to ensure that it focuses on the challenges faced by marketing professionals.

—————————————————————————————————
The latest issue is only available by paid annual subscription to Journal of Digital & Social Media Marketing Volume 5, which costs $355 (US/Can) £240 (Europe) £255 (rest of the world) and includes four, quarterly 100-page print issues with a free online version.

• To pay by credit card from within North America call 800-633-4931 or subscribe online.
• In the rest of the world call +44 (0)207 092 3462 or subscribe online.
• Or just email me. We can send an invoice if you prefer.
Journal of Digital & Social Media Marketing

Volume 5 Number 2: Content
 
• Editorial    
  Hagen Wenzek, Principal, Freestyle; Advisory Board member, Martini and Editorial Board member, Journal of Digital & Social Media Marketing
• Lover of discounts, unicorns and tacos: Progressive’s Flo in social media
  James M. Leonhardt, University of Nevada, and Ryan E. Cruz, Philadelphia University
• The attribution challenge: How to get real business value out of it
  Adam Proehl, NordicClick Interactive
• How to use social media to deliver excellent customer service           
  Jessica Milcetich, US Federal Government
• How to get the most from WeChat
  Alexis Bonhomme, Curiosity China
• Turbo-boost success with a supercharged framework for strategic visioning
  Sarah Weise, Booz Allen Digital Interactive, and Carrie-Ann Barrow, Barrow Consulting
• How Instagram content affects brand attitudes and behaviour
  Ming (Bryan) Wang and Valerie K. Jones, College of Journalism & Mass Communications, University of Nebraska-Lincoln
• Improving social media brand personas using archetypes
  Francisco J. Conejo, University of Colorado–Denver

­­­­­­­­­­­­­­ Journal of Digital & Social Media Marketing is only available by paid annual subscription. Volume 5 costs $355 (US/Can) £240 (Europe) £255 (rest of the world) and includes four, quarterly 100-page print issues with a free online version.
• To pay by credit card from within North America call 800-633-4931 or subscribe online.
• In the rest of the world call +44 (0)207 092 3462 or subscribe online.
• Or just email me. We can send an invoice if you prefer.
Yours sincerely,
Sameena Nehmat
Journal of Digital & Social Media Marketing

PS If more than one person at your organization needs to read the journal email me for details of multi-user licenses.
 
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About the journal
Editorial Board
Forthcoming content
     
Henry Stewart Publications
Russell House, 28/30 Little Russell Street
London WC1A 2HN, UK
Tel: +44 (0)20 7092 3465; Fax: +44 (0)20 7404 2081
Email: gweny@henrystewart.co.uk		 North American Subscriptions Office
PO Box 361
Birmingham AL 35201-0361, USA
Tel: 800-633-4931; Fax: 205-995-1588
Email: hsp@subscriptionoffice.com
Registered in England, Incorporation No. OC 317997
Registered Office: Russell House, 28-30 Little Russell Street,
London, WC1A 2HN, UK
Copyright © 2017 Henry Stewart Publications LLP
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